Find out about Nudge Marketing, what it is and how it works.
Great list of tips from Jim Collins (Good to Great) – Source: 10 End of the Year To Do Items for Entrepreneurs
Source: How to create a healthy habit
Months have passed and I’ve been neglectful on officially nudging from my website.
How is this possible? I’ve had such great habits up until the last couple of months.
Life changes, sometimes rapidly and dramatically.
New baby, death in the family, changes in work schedule, new worries, etc.
It all impacts our daily habits, messing with the overall accomplishment of our lives.
However, the good in all of this is that it messes with life priorities in a positive way. It is the perfect time to re-think the trajectory of the daily grind – why am I doing what I do each day? are the outcomes what I expected? what needs more focus? what needs less?
These are nudges from the self to the self or perhaps nudges from on high from a spiritual being who wants us to make the most out of our lives.
So, it’s time to get back on track. Nudging myself into action so that I can nudge others to press forward on their habits, goals and dreams.
So, some interesting thoughts about choice here. We like “nudging” from an individual perspective, but this is the conversation at the higher level (e.g. government, institutions, etc.).
Still, I think the choice to choose or not to choose shouldn’t come from “on high” from an organization, but rather from the people.
Either way, good read.
Choice can be a mixed blessing – as you know if you’ve ever spent an evening browsing hundreds of titles on Netflix only to repair despondently to bed without watching a movie. One famous if controversial study found that people were much more likely to purchase a jar of jam when faced with a choice of just six flavors than with 24, which short-circuited their brains. Even if we overcome “analysis paralysis” and make a decision, other research suggests that we’ll be less satisfied with our choice when forced to pick from a larger range of options. Yet in politics – and in American politics above all – choice remains an unquestionably positive thing. ….[READ]